Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!
From the Experts
Facebook Dynamic Product Ads: How They Work & Why You Need Them This post explains what they are and what they can do for you.
Paid Media Pros
Utilizing YouTube Videos in Non-Video Campaigns: Did you know you can use YouTube videos in non-YouTube campaigns? Well you can and you definitely should.
Boost Sales with Pinterest’s Shop the Look Ads, New Business Profile, and more! The audience is already looking for inspiration and product discovery, capture even more attention with Shop the Look Ads, Dedicated Shop Tabs and Catalogs!
Search Engine Land
Google Ads now showing cart metrics for Shopping campaigns: See average cart size, cost of goods sold, gross profit and more for your campaigns.
Health & Personal Care Brands’ Success on Amazon: Learnings From Advil and Seventh Generation In the Health & Personal Care category, the buy rate is up 14% year-over-year. Learn the challenges, opportunities, requirements, and strategies!
[Hero Academy Video] Targeting the Right Audience in Microsoft Advertising Part of a larger series, you won’t want to miss this short video to learn the variety of targeting now available in Microsoft Advertising and how to use each of them for more effective audience targeting.