Clix Marketing Blog’s #PPC News & Views: Friday, September 14, 2018

Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!

From the Experts

Search Engine Journal

Google Ads Mobile CTR/CPA/CVR BenchmarksFrom Arts & Entertainment to Travel & Hospitality, it’s all here. How do you stack up?

Seer Interactive

Going Premium: Is Google Analytics 360 Worth ItMore data, more support, more advanced features – you should be intrigued! The side-by-side comparison in this piece can’t be missed.

Hallam Internet

Using Custom Affinity Audiences to Increase Your Market ReachWho isn’t looking to increase brand awareness with more controlled targeting? Don’t miss this post and learn how to set them up along with a few ideas to put them into use — targeting event attendees, competitor targeting, and more.


8 Fintech Ads Examples that Can Inspire Your Facebook, Instagram, and Google AdsNot just inspiring examples, this post contains great tips.

3Q Digital

Get Your Catalog in Front of New Eyes with Facebook’s DABADynamic Ads for Broad Audiences is a gamechanger. Imagine this, untapped customers at the top of your funnel utilizing interest, behavior, and demographic data to serve the products it thinks is most relevant from your product catalog. Sold.

CPC Strategy

Facebook Canvas Ads Become Instant Experience Ads With New Features: It’s not a name change — there are some really cool enhancements too. Our favorite? The fact that they are compatible with Pixel tracking.

From the Engines


Introducing LinkedIn Dynamic Ads in Campaign Manager


Quora and Singular Partnership


250 million people now use Pinterest each month

Bing Ads

Announcing The Art and Science of the Microsoft Audience Network webcast

From the Clix Team

Our Favorite PPC Tools For Better Campaign Management & Reporting
Google Ads Exact Match Just Got Broader by Robert Brady
Dynamic Ads are Coming to LinkedIn by Andrea Taylor