PPC Rockstars Today: Michael Flores on In-House PPC Management

On today’s edition of PPC Rockstars (4 PM EDT), I interview Michael Flores, the first in-house PPC manager I’ve had on the show. We’ll discuss the challenges of setting management expectations and keeping up-to-date, and Michael will dish on some of the content network bid management strategies he’s researched. You won’t want to miss his sage advice!