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Placement Exclusions Series Part 3: How to Exclude Placements

Placement Exclusions Series Part 3: How to Exclude Placements

by Kristin Kusiak | Jan 14, 2025 | Display Advertising, Google Ads

In Part 1 of this series, we outlined how to pull Placement reports for Performance Max and the Display Network in Google Ads. In Part 2, we outlined some filtering ideas to help you quickly identify placements to exclude. In this post, we’ll show you how to...
Ways to Manage Placements For Your Google Ads Display Campaigns

Ways to Manage Placements For Your Google Ads Display Campaigns

by Kristin Kusiak | Feb 3, 2020 | Display Advertising, Google Ads

We’ve all felt the pain of doing placement reviews. There are often so many placements where our ads show even though they don’t make sense based on our targeting selections. Especially if you’ve had Display or YouTube campaigns running for some...

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