by Andrea Taylor | Oct 7, 2016 | AAA Needs Updating, PPC News and Views
Happy Friday (and October), friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views! From the Experts MarketingMojo Improve Your AdWords Remarketing Campaigns With Google Analytics Audiences: Beef up those remarketing... 
by Andrea Taylor | Oct 3, 2016 | Excel Strategies, PPC Tactics
All of PPC is very detail-intensive. For me, tracking codes and tagging URLs can be one of the most time consuming details. Make a mistake and you have no data, the URL doesn’t work or sometimes a combination of the two. Add too many tracking codes together and... by Andrea Taylor | Jul 19, 2016 | AAA Needs Updating, PPC Tactics
UTM parameters, or UTM codes as they’re often called, are simple snippets attached to a URL in order to send tracking information to Google Analytics. This tracking information can be used to report on all forms of your PPC efforts, as well as for other...