by Kristin Palmer | Feb 13, 2018 | AAA Needs Updating, Search Advertising
There have been countless shifts in PPC advertising over the years. Some have been due to technology updates within the platforms themselves, such as new campaign types or targeting methods, automation and remarketing. Other shifts have come about as a reflection of... by Clix Admin | Apr 8, 2015 | AAA Needs Updating, Bing Ads, PPC Industry
When Google AdWords unleashed Enhanced Campaigns, it appeared that the PPC world was going to self destruct. Consolidate device targeting?! How dare you. Make tablets the same as desktops?! We’re going to riot. Give us bid modifiers for location and better ad... 
by Clix Admin | Jun 10, 2013 | AAA Needs Updating, PPC Industry
A little while ago, I began writing the weekly #PPC News and Views roundups here on the Clix blog. I took to Google to find a list of strong ppc blogs I should check regularly for new content, and to my surprise, there hadn’t been a new “Top PPC...