by Andrea Taylor | Apr 23, 2018 | AAA Needs Updating, LinkedIn Ads, Platform Updates
The last few years have brought many changes to LinkedIn. In my opinion, the addition of conversion tracking and Matched Audiences have been some of the most valuable for advertisers. Aside from these large updates, there have also been smaller updates that I think... by Clix Admin | Jul 21, 2015 | AAA Needs Updating, Campaign Strategy, PPC Tactics, Retargeting
A while back I read this article on the SEER blog about adding in Income Targeting without adding in any bid adjustments and it got me thinking: why don’t we do that with all targeting types that can use bid modifiers? As PPC pros, we routinely review different...