by Abby Woodcock | Dec 14, 2021 | Case Study, Google Ads, Keyword Strategy & Research
If you’re like me, you may have dabbled in testing regular Broad match keywords without stellar results over the past few years. However, with the continued rollout and adoption of auto-bidding, where Broad match is recommended for use, we’ve been... by Andrea Taylor | Feb 12, 2021 | AAA Needs Updating, PPC News and Views
Happy Friday, friends, and welcome to this week’s edition of #PPC News & Views! From the Experts WordStream Modified Broad Match Is Going Away: What You Need to Know: This was some of the biggest news last week. The new keyword match type structure will be...