by Abby Woodcock | Sep 18, 2018 | AAA Needs Updating, Bing Ads, Campaign Strategy, LinkedIn Targeting
Earlier this year, Bing announced the Microsoft Audience Network (MSAN), a new Display network powered by the Microsoft Graph (the API for Microsoft 365) and artificial intelligence (AI). This network was previously called Native Ads and is now enhanced by user... by Andrea Taylor | Jun 21, 2018 | AAA Needs Updating, LinkedIn Ads
We received an email from LinkedIn this morning regarding updates to Campaign Manager. See below. This comes as the latest big update since the redesign in July 2017. We’re hoping that we’re able to see conversions and leads in the same row of data as our... by Andrea Taylor | May 23, 2018 | AAA Needs Updating, LinkedIn Ads
When most people think of advertising on LinkedIn, they think of traditional Direct Sponsored Content. While Direct Sponsored Content is still the bread and butter of LinkedIn, it’s worth taking a look at one of the other campaign options: Sponsored InMail....