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PPC Lead Generation Conversion Tracking: 4 Tips for Accurate Counting

by Clix Admin | Jun 9, 2015 | AAA Needs Updating, Google AdWords, Landing Pages, Lead Generation, Marketing Strategy, PPC Tactics, Retargeting

Lead generation accounts are their own unique challenge. Unlike ecommerce accounts where each conversion point adds revenue, lead generation can actually be the opposite. Each point of contact can add value, but only if executed well. If you’re constantly...

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