by Bethany Bey | Jul 6, 2020 | Automated Bidding, Bid Management Strategies, Google Ads
Last year, Google Ads announced that Target Search Page Location and Target Outranking Share bid strategies would no longer be available for new campaigns. Last month, Google began to transition existing campaigns using these strategies to use the Target Impression... by Tim Jensen | Nov 13, 2018 | AAA Needs Updating, Google Ads, Platform Updates
Google recently announced new metrics to measure ad position. Since right rail ads no longer exist, and search results often vary the number of ads placed at the top or bottom, Average Position has become a more ambiguous measurement. Position 1 could mean the very... by Clix Admin | Nov 1, 2018 | AAA Needs Updating, Bing Ads, Competitive Strategies & Tools
Recently I’ve had the chance to beta test a new feature from Bing called the Competition tab. It appears in your Bing Ads account next to your regular Campaign, Ad Groups, Setting, Ads, etc. tabs. You’ll see it in the image below along the top. Once... by Clix Admin | May 22, 2015 | AAA Needs Updating, PPC News and Views
Good Friday friends and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views! From the Experts SEER Interactive How to Create User Personas with Google Analytics: PPC isn’t only about keywords. It’s increasingly... by Clix Admin | Apr 17, 2015 | AAA Needs Updating, PPC News and Views
Good Friday friends and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views! From the Experts Social Media Examiner How to Set Up Facebook Dynamic Product Ads: So you’re all set up with Google and Bing product ads, but...