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Clix Marketing Blog’s #PPC News & Views: Friday, January 18, 2019

by Clix Admin | Jan 18, 2019 | AAA Needs Updating, PPC News and Views

Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views! From the Experts CPC Strategy Google Adds Call-to-action Extensions for YouTube Ads: New customizable CTA extensions for in-stream, bumper, and...
Google’s Custom Intent Audiences: What They Are & How To Use Them

Google’s Custom Intent Audiences: What They Are & How To Use Them

by Abby Woodcock | Jan 18, 2018 | Audience Targeting, Campaign Strategy, Display Advertising, Google AdWords

In November, Google rolled out some new features, and the one I’ve been most excited to test is Custom Intent audiences for the Google Display Network. I have been a proponent of the GDN for a long time. While I understand its shortcomings, I have run successful...

Pinterest Ads + Customer List Audiences: The Secret to Successful Nurture Campaigns

by Clix Admin | Oct 4, 2017 | AAA Needs Updating, Audience Targeting, Competitive Strategies & Tools, Lead Generation, Pinterest, Retargeting

This is a guest post by JD Prater, Head of Customer Acquisition at AdStage. By this point, you’re probably already running Google AdWords and Facebook ad campaigns. However, what about the smaller networks? Do you know if your customers are on Pinterest? Instagram?...

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