by Clix Admin | Aug 30, 2021 | eCommerce, Marketing Strategy, Special Series
Today’s post is written by Guest Author, Mike Ryan – Head of Retail Insights at Smarter Ecommerce. It is also the final installment to our August series on Q4 PPC planning. Thanks for tagging along this month! Black Friday has transformed from a quirk of... 
by Kristin Kusiak | Feb 1, 2021 | eCommerce, Shopping Campaigns
Google Merchant Center (GMC) is the heart of Shopping campaigns and organic shopping listings in Google and around the web. Without it, you’re relying solely on organic and paid search to showcase your products. Once, you’ve done the set-up work, you can... by Kristin Kusiak | Oct 12, 2020 | AAA Needs Updating, eCommerce, Search Advertising
If your business or your clients are anything like ours are, there has been a continuous flux with the ebb and flow of learnings and adjustments in 2020. To put it another way, there has been a lot of wait, watch, see, try, adjust, cutback and spend more mix with each... by Bethany Bey | Aug 24, 2020 | AAA Needs Updating, Facebook Ads, Shopping Campaigns
Earlier this year, Facebook introduced Facebook Shops to make it easy for businesses to set up an online store for customers where you can display and sell items. Anyone who visits your shop will see your items and can browse them. Stores are accessible via both... by Clix Admin | May 1, 2018 | AAA Needs Updating, Ad Extensions, Guest Post, Shopping Campaigns
This is a guest post by Joe Martinez, Director of Paid Media and Community for Granular. Back in October 2017, I spoke about ad extensions with Bing Ads. I mentioned how I like to follow site structure when setting up my ad extensions for my eCommerce clients....