by Clix Admin | Aug 9, 2016 | AAA Needs Updating, Audience Targeting, Lead Generation
Much has been written about B2B targeting in the digital advertising space. For good reason, too. B2B targeting is a complicated topic with myriad strategies that vary from channel-to-channel and industry-to-industry. One of the main ideas that all B2B marketers focus... by Clix Admin | Feb 9, 2016 | AAA Needs Updating, Bing Ads, Facebook Ads, Google AdWords, Lead Generation, LinkedIn Ads, Social Advertising, Twitter Ads
Puppy monkey baby! Puppy monkey baby! Laugh-out-loud funny. If you didn’t laugh at that commercial during the Super Bowl, well, I don’t know how you can sleep at night! Anyways, on to the topic at hand. While I personally manage campaigns that span... 
by Clix Admin | Nov 25, 2013 | AAA Needs Updating, Bid Management Strategies, PPC Tactics
Bid adjustment strategies are a dime a dozen. Every account is different and every manager has their own ideas about when and why bids should be adjusted. But that doesn’t mean that we can’t learn from each other. I thought I’d share my general...